C4: Investing in innovation

After winning the pitch last summer, this year's Channel 4 Annual Report has been designed by yours truly (Bisqit that is, not just me).

The report is a key piece of communication that reflects the channel’s commitment to innovative, experimental, distinctive and diverse programming – with this year's focus on 'Investing in innovation' and the channel's ability to connect with its audience.

The creative solution uses a constant ‘fact line’ that runs through the whole of the report highlighting the changing relationship with audiences and key facts relating to programming, awards, investment, viewer stats and the diversity of Channel 4’s programmes.

As well as designing and producing the report, we also created an interactive and responsive website to reflect the channel's investment in technology. 

The report is due to launch today to coincide with a press launch. Feel free to visit the website here.